Launching With Intention & Flow
Radiant Roots Wellness
Industry
Holistic Wellness & Coaching
Client
Amara Fields
Start Date
Feb 2025
Amara, a wellness coach with a growing community, was ready to launch her first group program. Her vision was clear, but her backend wasn’t set up to support a smooth client experience—or a sustainable launch.
The Challenge: Before the Build
Amara was managing everything manually—onboarding, lead nurturing, follow-ups—all from her inbox. With a new offer on the horizon, she needed structure, automation, and a digital flow that matched her grounded energy.
However, the same reason also makes it messy. If someone is having a bad day, we might see it as a sign of tension or lack of investment in the project. For outsiders, lacking an understanding of the complex dynamics of a team can lead to the wrong conclusions.
Align
We clarified her offer, mapped her client journey, and created a strategy to guide her first launch with confidence.
Automate
We set up a lead capture flow, welcome email sequence, and a seamless onboarding process to reduce daily admin
Aesthetic
All touchpoints—from forms to email designs—were branded to feel calm, intentional, and client-centered.
Amplify
We created a light launch timeline and built her backend to support future cycles with minimal effort.
What We Delivered
- Digital ecosystem map + strategy session
- Welcome/nurture email sequence
- Lead magnet + opt-in flow
- Branded onboarding materials
- Launch content guide
- Backend built for repeat use
The Transformation
With her backend in place, Amara filled her group program and regained 10+ hours of time each week. She now has a system that supports her business—without sacrificing her energy.
